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Lead generation, and the partnerships behind it.

Our current focus is lead generation and commercial partnerships, including experience in the motor finance claims market. We also welcome discussions about wider legal services and other customer acquisition campaigns.

Current
Available now, agreed campaign by campaign
Developing
Being built with specialist partners
Planned
A partnership conversation, not a live product

Current services

Current

Lead generation

Lead generation is our established activity, particularly in the motor finance claims market. We start with the customer enquiries your business needs, then agree the arrangements that will support them:

  • your audience and objectives
  • what a suitable enquiry looks like, and the qualification criteria behind it
  • delivery arrangements and reporting

Campaign availability and delivery arrangements are agreed individually.

Current

Campaign coordination

We coordinate campaign delivery through digital marketing companies, call centres and specialist partners. We identify suitable delivery options, agree who is responsible for what, and set the reporting before a campaign begins.

The delivery partners are matched to the campaign in hand, not the other way round.

Current

Routes to market

For businesses with a proposition and an audience, we explore introductions, distribution relationships and new propositions for your customers.

Product providers and brokers can discuss distribution through IMS relationships and approved journeys.

Developing

Marketing support, through specialist partners.

We are developing marketing support options through our network. Each is delivered by specialist partners. Speak to us about your requirements and we will assess a suitable delivery approach.

  • Website creation

    A website that gives your business a proper place to receive enquiries.

  • Campaign landing pages

    Pages made for one campaign and one audience.

  • AI-assisted enquiry handling

    Support with responding to and organising incoming enquiries.

  • Wider outsourced marketing

    Broader marketing support, arranged through partners.

Trades and home-service businesses. If you are a boiler engineer, a home repair firm or a similar business, website and enquiry support may be a good fit as these options develop. We would be glad to talk it through.

Planned

Further ahead: planned opportunities.

Insurance partnerships, energy switching and affinity memberships are planned. They are open for partnership conversations and are not live products.

A motorway interchange at dusk, light trails curving across several levels of road.

How a campaign is agreed

Three steps, in the same order every time.

Nothing starts until the requirements, responsibilities and terms are agreed. Results are reviewed against what was agreed.

  1. Understand your requirements

    Your audience, your objectives and what a suitable enquiry or commercial outcome looks like.

  2. Agree the approach

    Suitable delivery options, with responsibilities, reporting and commercial terms agreed.

  3. Review performance

    A review of the agreed campaign outcomes, used to inform the next steps.

Next step

Tell us about the customers you need.